How to Make AI Recommend Your Business: SEO, AEO & GEO Strategies for Founders

Search is rapidly evolving beyond traditional Google rankings. Potential customers are now using AI-powered platforms to discover businesses, compare solutions, and make purchasing decisions.

In this practical workshop, founders and small business owners will learn how SEO, Answer Engine Optimization, and Generative Engine Optimization work together to improve visibility across traditional search engines and AI-generated results.

The session will include practical examples, an answer-focused content exercise, and a live AI Visibility Audit of a real business website. No advanced technical or SEO experience is required.

Learning Outcomes

By the end of the workshop, participants will be able to:

• Explain the differences between SEO, AEO, and GEO