Joel Wiebe

Joel Wiebe is a marketing leader with more than 15 years of experience helping organizations grow, from Fortune 500 companies to early-stage startups. He currently serves as Director of Marketing at Bison Transport and previously led marketing as Chief Marketing Officer at construction tech startup ConstructionClock.

Joel has built marketing strategies that have taken products from MVP to seven-figure revenue and created enterprise sales funnels worth hundreds of millions in pipeline. His experience spans digital marketing, brand strategy, content creation, and demand generation across multiple industries.

He enjoys working with founders to clarify their value proposition, develop practical go-to-market strategies, and build marketing systems that drive real traction.